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  • Writer's pictureThe Valeters

How to start a mobile car valeting business

Updated: Jul 11

Introduction:

Hey, entrepreneurs! Ever dreamed of running your own mobile car valeting business? Well, get ready to embark on an exciting journey as we guide you through the ins and outs of starting your very own venture right here in the UK.


Section 1: Getting Started

First things first, let's talk about the basics. Before you hit the road, it's essential to understand what the law on washing cars is in your local area.


Once you've ticked that exercise, have a think about your finances, setting up a mobile valeting business can cost anywhere between £10,000 - £30,000, that estimation includes the equipment, website and everything you need to hit the ground running. Whether you're using your savings or considering a loan, knowing the costs upfront will help you plan ahead.


Section 2: Let's get strategising

Planning is absolutely crucial for success. Start by researching your competition. If you find that there's strong competition in your area, it means you'll need to work extra hard to stand out. This might involve investing more in marketing and identifying or creating a unique selling point for your business. Remember, having lots of competition doesn't mean you can't succeed, but it does mean you'll need to put in extra effort. In most cases, targeting a area which doesn't have much competition can help you hit the ground running faster.


If you're working with a limited budget, investing in marketing might seem daunting. However, there are still ways to promote your business effectively. Conducting a Google search for competitors in your local area can provide valuable insights. Take a look at their websites to see what they offer and consider how you can differentiate yourself. Utilise tools like Google My Business, Yell and local directories to advertise your services for free and attract new customers.


Section 3: Making Money Moves

Wondering about the cash? A mobile car valeting business can bring in some serious £'s. Customers are willing to pay for a quality service, leaving you with a tidy profit. And guess what? You don't need fancy training – just a can-do attitude, a eye for detail and a willingness to work hard will get you a long way.


Section 4: Knowing Your Customers

Who are you going to serve? From private clients to car dealerships, or both! There are plenty of options out there, each has its pros and cons, so it's essential to think carefully about who you want to target with your business.


Section 5: Prepare Your Equipment

Now it's time to gather all the equipment you'll need to kickstart your business!


Here's a breakdown of what you'll require, along with approximate costs to give you an idea:

  • A ULEZ compliant Van - starting from £4,000

  • 5 Litre Autosmart cleaning supplies - starting from £300

  • Vacuum cleaners - starting from £100

  • Water tank - starting from £250

  • Car valeting accessories - starting from £100

  • Steam cleaner (optional) - starting from £140

  • Wix Website + Domain hosting - starting from £180

  • Basic Marketing materials like leaflets, etc. - starting from £100

Total: £5,070

 
mobile valeting van in london

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Section 6: Hitting the Road

Now that you have all your equipment ready, don't expect customers to booking right away. A great way to start filling up your schedule whilst you execute your marketing plan is by exploring platforms like Bark. You can create a professional account there and acquire leads by purchasing them through the platform.


Word of mouth is key, start telling your friends and family about your new business and use social media to spread the word. Building a brand that people will remember is key to success.


Section 7: Don't get lost in the Valeting and Detailing madness.

Before diving in, it's crucial to understand the difference between car valeting and detailing. We've given this topic its very own blog (link), but here's a quick summary: Valeting involves thorough cleaning practices to achieve a pristine car, while Detailing focuses on revitalising a vehicle's paintwork, removing scratches, swirls and orange peel by machine polishing, sanding and more, these activities require training before attempting on a customer's vehicle.


If you lack experience in Detailing, kickstart your business by focusing on valeting. Reinvest your profits into enhancing your skills through detailing training sessions which can be booked with The Valeters, Rupes and other training academies.


Section 8: Exploring the Market

With more and more people looking for convenient services, there's never been a better time to start a mobile car valeting business. By offering flexible hours and top quality service, you can build a loyal customer base and watch your business grow.


Conclusion:

Starting a mobile car valeting business might seem like a big step, but with the right attitude and a bit of hard work, you can make it happen. So, what are you waiting for? Get out there and start turning your dreams into reality!

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